AI Readiness Assessment
64 judgements need a named person in the organisation to confirm, because they turn on what you know to be true rather than anything measurement can settle: whether a claim is supported, whether a page is still current, which of two versions is the one to quote. In order, they cover: who is answerable for this content; is it still true today; can each claim be backed; does our published content agree; will the right meaning come across; can someone reach it and act on it. An answer recorded against each, with a name and a date, is what turns published content into governed content.
Once the foundations are sound and the content is governed, the visibility stage measures how AI systems and agents actually find the estate: which pages they reach, how often, and how the organisation is represented when they answer questions about it, tracked over time. Building visibility on unconfirmed foundations only amplifies whatever is wrong, which is why it comes last.
How much of your content is reachable and readable, rather than blocked, buried or missing. Higher is better.
Where your content could lead an AI system to state something incorrect. Only direct routes to a wrong answer count here.
Anyone asking for this site, a person on a phone or an AI system building an answer, is either let in or turned away, in milliseconds, by machinery most organisations never see. An AI system refused here gets nothing at all: to that system the organisation simply does not answer.
The door changes without notice: a security setting, a network change or a new crawler policy can close it silently. It is measured live on the day of assessment, and it is worth watching continuously rather than once.
2 of the 4 people are served, and so are the 15 AI systems.
Whether the estate can be reached and read at all: access rules, links, redirects, sitemap, transport.
| Check | Result | Evidence | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| DS24 | fail | sitemap.xml did not parse as XML | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
What we check The sitemap that is served actually parses as valid XML in the standard format. What good looks like The served sitemap parses as valid XML in the standard format. Why it matters A sitemap that will not parse does nothing, and it fails silently, so the site looks covered when it is not. What we found on this page sitemap.xml did not parse as XML Why it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: the served sitemap parses as valid XML in the standard format. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 1 out of a possible 5, because it is one of the supporting checks, so it carries the lightest weight in the figure for this item. Why it does not move the misinformation reading This failure makes content harder to reach or to read, but it is not a direct route to a wrong answer, so it is held out of the misinformation reading rather than counted twice. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| DS03 | warning | 1 of the 15 AI crawlers asking for the site is refused by the security layer in front of it; the other 14 are served. The refusal falls on that service alone. The door decides call by call: this check's own requests saw 1 of 15 refused and the front-door probe 0 of 15, and the verdict stands on the worse of the two. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
What we check The same page loads for a browser but is refused when the request names itself as an AI service. What good looks like The page returns the same response to a named AI service as to a browser, with no edge block. Why it matters The block sits in front of the site and leaves no trace in its own logs, so the estate is closed off unnoticed. What we found on this page 1 of the 15 AI crawlers asking for the site is refused by the security layer in front of it; the other 14 are served. The refusal falls on that service alone. The door decides call by call: this check's own requests saw 1 of 15 refused and the front-door probe 0 of 15, and the verdict stands on the worse of the two. The evidence, taken from the page as served Each crawler's own request to the entry page, and the status it received
Hostmicrosoft.com · resolves to 150.171.109.245
Address trailmicrosoft.com
Checked2026-08-10 15:47 UTC · request sent from 172.31.11.73 (our checker)
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| DS16 | fail | 1 URL group(s) are reachable under more than one form (case, trailing slash, or query variants) | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
What we check The same page served at several addresses, varying by capitals, slashes or query strings. What good looks like Each page is served at a single address, not several varying by capitals, slashes or query strings. Why it matters The site cedes the choice of which address is stored and cited, so links and credit scatter across the variants. What we found on this page 1 URL group(s) are reachable under more than one form (case, trailing slash, or query variants) The evidence, taken from the page as served The URLs that serve the same page under more than one form
Why it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: each page is served at a single address, not several varying by capitals, slashes or query strings. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 3 out of a possible 5, because it is one of the checks that decide how cleanly content can be read once reached, so it carries a middle weight in the figure for this item. Why it moves the misinformation reading This failure could contribute to a wrong answer in some cases, so it raises the misinformation reading for this item. Where an item carries more than one such failure, the readings compound and the item moves up the scale. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| MX06 | warning | the page loads for a phone but carries no instruction telling a phone how to lay it out; no mobile layout signal | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
What we check The entry page fetched as a mobile device, compared with the desktop version for substance. What good looks like The mobile page carries the same substance as the desktop version. Why it matters The mobile version is the one that gets stored, so anything stripped for mobile is missing from the record. What we found on this page the page loads for a phone but carries no instruction telling a phone how to lay it out; no mobile layout signal | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Passing checks are omitted here; the full record is in the exports.
The highest-priority pages, chosen from the site's own signals of importance.
| Check | Result | Evidence | |||||||||||
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| DS06 | fail | the page tells automated readers not to list it | |||||||||||
What we check Pages carrying a noindex instruction, either in the page's own tags or in its response headers. What good looks like No page that should be found carries a noindex instruction. Why it matters The page serves the standard opt-out signal whether or not that was intended, so it is dropped from results. What we found on this page the page tells automated readers not to list it The evidence, taken from the page as served The noindex directive, as served in the page's markup
<meta name="robots" content="noindex"/> Why it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: no page that should be found carries a noindex instruction. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 5 out of a possible 5, because it is one of the checks that decide whether content can be reached and read at all, so it carries the heaviest weight in the figure for this item. Why it moves the misinformation reading This failure is a real and common route to a wrong answer for the content it affects, so it raises the misinformation reading for this item. Where an item carries more than one such failure, the readings compound and the item moves up the scale. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||
| DS17 | fail | the page states no preferred address for itself, so duplicate copies compete to be the one cited | |||||||||||
What we check Each page names one preferred address for itself, its canonical link. What good looks like Each page names one preferred address for itself. Why it matters With no preferred address stated, duplicate copies compete and the version that ends up cited is arbitrary. What we found on this page the page states no preferred address for itself, so duplicate copies compete to be the one cited The evidence, taken from the page as served The head of this page, as served
The head of the page was read for a tag naming the page's preferred address. <head><link rel="shortcut icon" href="//www.microsoft.com/favicon.ico?v2"/><link type="text/css" rel="stylesheet" href="https://assets.onestore.ms/cdnfiles/external/mwf/long/v1/v1.25.0/css/mwf-west-european-default.min.css"/><title>Your request has been blocked. This could be due to several reasons.</title><meta name="Title" content="We are sorry, the page you requested cannot be found"/><meta name="CorrelationVector" content="VbLZYbRlhU2hyedN.1"/><meta name="Description" content=""/><meta name="MscomContentLocale" content="en-us"/><meta name="robots" content="noindex"/><link href="https://www.microsoft.com/onerfstatics/marketingsites-wcus-prod/west-european/shell/_scrf/css/themes=default.device=uplevel_web_pc/2b-7ae144/7e-3283eb/69-8122fc/86-016699/72-2b1d8c/80-6461e7/2a-d9be59/51-40faf7?ver=2.0" rel="stylesheet" type="text/css" media="screen"/><link href="https://statics-marketingsites-wcus-ms-com.akamaized.net/statics/override.css?c=7" rel="stylesheet" type="text/css" media="screen"/><script type="text/javascript" src="https://ajax.aspnetcdn.com/ajax/jQuery/jquery-1.9.1.min.js"/><script type="text/javascript" src="https://www.microsoft.com/onerfstatics/marketingsites-wcus-pโฆ Why it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: each page names one preferred address for itself. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 3 out of a possible 5, because it is one of the checks that decide how cleanly content can be read once reached, so it carries a middle weight in the figure for this item. Why it moves the misinformation reading This failure could contribute to a wrong answer in some cases, so it raises the misinformation reading for this item. Where an item carries more than one such failure, the readings compound and the item moves up the scale. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||
| CT06 | warning | title length 92 chars | |||||||||||
What we check The title's length sits in a usable window, between 10 and 65 characters. What good looks like The title's length sits in a usable window, neither too short to say anything nor too long to be cut. Why it matters A title outside that window is liable to be rewritten elsewhere, and control of the page's name goes with it. What we found on this page title length 92 chars The evidence, taken from the page as served The page title, as served
<title>Your request has been blocked. This could be due to several reasons.</title> | |||||||||||||
| CT31 | warning | the page carries no description of itself in its head | |||||||||||
What we check The page provides a meta description, the short summary offered alongside its title. What good looks like The page provides a meta description. Why it matters Absent, the page gives up its one documented summary field, though Google rewrites these freely anyway. What we found on this page the page carries no description of itself in its head The evidence, taken from the page as served The head of this page, as served
The head of the page was read for a description tag. <head><link rel="shortcut icon" href="//www.microsoft.com/favicon.ico?v2"/><link type="text/css" rel="stylesheet" href="https://assets.onestore.ms/cdnfiles/external/mwf/long/v1/v1.25.0/css/mwf-west-european-default.min.css"/><title>Your request has been blocked. This could be due to several reasons.</title><meta name="Title" content="We are sorry, the page you requested cannot be found"/><meta name="CorrelationVector" content="VbLZYbRlhU2hyedN.1"/><meta name="Description" content=""/><meta name="MscomContentLocale" content="en-us"/><meta name="robots" content="noindex"/><link href="https://www.microsoft.com/onerfstatics/marketingsites-wcus-prod/west-european/shell/_scrf/css/themes=default.device=uplevel_web_pc/2b-7ae144/7e-3283eb/69-8122fc/86-016699/72-2b1d8c/80-6461e7/2a-d9be59/51-40faf7?ver=2.0" rel="stylesheet" type="text/css" media="screen"/><link href="https://statics-marketingsites-wcus-ms-com.akamaized.net/statics/override.css?c=7" rel="stylesheet" type="text/css" media="screen"/><script type="text/javascript" src="https://ajax.aspnetcdn.com/ajax/jQuery/jquery-1.9.1.min.js"/><script type="text/javascript" src="https://www.microsoft.com/onerfstatics/marketingsites-wcus-pโฆ | |||||||||||||
| CT10 | fail | the page carries no main heading, so nothing on it states what the page is about | |||||||||||
What we check The page carries a main heading (the H1), its own statement of what the page is about. What good looks like The page carries a single main heading stating what it is about. Why it matters With no main heading the page never states its own subject, so the sections beneath it hang from nothing. What we found on this page the page carries no main heading, so nothing on it states what the page is about The evidence, taken from the page as served The headings on this page, as served
The page was read for a top-level heading. These are the headings it does carry. <h2 class="c-heading-3">Your current User-Agent string appears to be from an automated process, if this is incorrect, please click this link:</h2> Why it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: the page carries a single main heading stating what it is about. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 3 out of a possible 5, because it is one of the checks that decide how cleanly content can be read once reached, so it carries a middle weight in the figure for this item. Why it moves the misinformation reading This failure could contribute to a wrong answer in some cases, so it raises the misinformation reading for this item. Where an item carries more than one such failure, the readings compound and the item moves up the scale. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||
| CT16 | warning | the page carries no structured data block stating what it is (not required; a hygiene signal) | |||||||||||
What we check The page carries structured data, the machine-readable summary of what it describes. What good looks like The page carries structured data summarising what it describes. Why it matters Vendors document this as optional rather than required, so its absence is a small forfeit and no more. What we found on this page the page carries no structured data block stating what it is (not required; a hygiene signal) The evidence, taken from the page as served The head of this page, as served
The page was read for a structured data block describing what the page is. <head><link rel="shortcut icon" href="//www.microsoft.com/favicon.ico?v2"/><link type="text/css" rel="stylesheet" href="https://assets.onestore.ms/cdnfiles/external/mwf/long/v1/v1.25.0/css/mwf-west-european-default.min.css"/><title>Your request has been blocked. This could be due to several reasons.</title><meta name="Title" content="We are sorry, the page you requested cannot be found"/><meta name="CorrelationVector" content="VbLZYbRlhU2hyedN.1"/><meta name="Description" content=""/><meta name="MscomContentLocale" content="en-us"/><meta name="robots" content="noindex"/><link href="https://www.microsoft.com/onerfstatics/marketingsites-wcus-prod/west-european/shell/_scrf/css/themes=default.device=uplevel_web_pc/2b-7ae144/7e-3283eb/69-8122fc/86-016699/72-2b1d8c/80-6461e7/2a-d9be59/51-40faf7?ver=2.0" rel="stylesheet" type="text/css" media="screen"/><link href="https://statics-marketingsites-wcus-ms-com.akamaized.net/statics/override.css?c=7" rel="stylesheet" type="text/css" media="screen"/><script type="text/javascript" src="https://ajax.aspnetcdn.com/ajax/jQuery/jquery-1.9.1.min.js"/><script type="text/javascript" src="https://www.microsoft.com/onerfstatics/marketingsites-wcus-pโฆ | |||||||||||||
| CT04 | warning | the page shows the year 2024 in its text, but nothing on the page states it as the date of the content | |||||||||||
What we check The page carries a date, ideally written into the markup rather than sitting only in the text. What good looks like The page carries a date, ideally written into the markup rather than sitting only in the text. Why it matters An undated page gives nothing to weigh its age against, so old and new material are treated alike. What we found on this page the page shows the year 2024 in its text, but nothing on the page states it as the date of the content The evidence, taken from the page as served The head of this page, as served
The head of the page was read for a tag stating the date of the content. The year shown above was found in the page's own text. <head><link rel="shortcut icon" href="//www.microsoft.com/favicon.ico?v2"/><link type="text/css" rel="stylesheet" href="https://assets.onestore.ms/cdnfiles/external/mwf/long/v1/v1.25.0/css/mwf-west-european-default.min.css"/><title>Your request has been blocked. This could be due to several reasons.</title><meta name="Title" content="We are sorry, the page you requested cannot be found"/><meta name="CorrelationVector" content="VbLZYbRlhU2hyedN.1"/><meta name="Description" content=""/><meta name="MscomContentLocale" content="en-us"/><meta name="robots" content="noindex"/><link href="https://www.microsoft.com/onerfstatics/marketingsites-wcus-prod/west-european/shell/_scrf/css/themes=default.device=uplevel_web_pc/2b-7ae144/7e-3283eb/69-8122fc/86-016699/72-2b1d8c/80-6461e7/2a-d9be59/51-40faf7?ver=2.0" rel="stylesheet" type="text/css" media="screen"/><link href="https://statics-marketingsites-wcus-ms-com.akamaized.net/statics/override.css?c=7" rel="stylesheet" type="text/css" media="screen"/><script type="text/javascript" src="https://ajax.aspnetcdn.com/ajax/jQuery/jquery-1.9.1.min.js"/><script type="text/javascript" src="https://www.microsoft.com/onerfstatics/marketingsites-wcus-pโฆ | |||||||||||||
| AR13 | warning | only 158 characters of this page read as its own content, so either the page is thin or its own words cannot be told apart from the parts repeated across the site | |||||||||||
What we check Whether the page's main content is marked off from the navigation and footer around it. What good looks like A main or article region marks the primary content off from the navigation and footer around it. Why it matters Pulling the page's text returns menus and legal footers mixed with the substance, so the answer arrives buried in noise. What we found on this page only 158 characters of this page read as its own content, so either the page is thin or its own words cannot be told apart from the parts repeated across the site The evidence, taken from the page as served The main text extracted from the page, as served
Your current User-Agent string appears to be from an automated process, if this is incorrect, please click this link: United States English Microsoft Homepage | |||||||||||||
| CT35 | warning | the copyright line at the foot of this page carries no year, so there is nothing on the page as served to date it by | |||||||||||
What we check The copyright line at the foot of the page, and the year it states. What good looks like The copyright line states the current year. Why it matters A copyright year in the past reads as a page nobody has attended to, and it is the usual sign of a template copied from somewhere else. Either way an AI treats the content as stale and can present old material as current. What we found on this page the copyright line at the foot of this page carries no year, so there is nothing on the page as served to date it by The evidence, taken from the page as served The copyright line on this page, as served
This is the copyright line as the page serves it. It was read for a year, and carries none. SitemapContact MicrosoftPrivacy Terms of useTrademarksSafety & ecoRecycling About our adsรยฉ Microsoft 2024.303 /*<![CDATA[*/var ISLOGGEDIN="False",AUTHMETHOD=0,PAGENAME="smarterror.aspx",PAYLOADTYPE="Page",LOCALE="en-us",JSLLAPPID="mscomsite | |||||||||||||
| CT24 | warning | the page's own content runs to 158 characters | |||||||||||
What we check The page holds enough main text to be substantive, measured against a 400 character floor. What good looks like The page holds enough main text to be substantive. Why it matters A page of a few sentences offers almost nothing to quote, so it adds little beyond its own existence. What we found on this page the page's own content runs to 158 characters The evidence, taken from the page as served How much of this page is its own content
Counted from the page as served, before any script runs. The page's own content is the part it marks out as its main content; where it marks out none, the whole of its text is counted.
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| CT13 | fail | main content is 7% of the page's text; the shared furniture around it dominates what is read out | |||||||||||
What we check How much of the page's text sits in the main content region rather than in surrounding furniture. What good looks like Most of the page's text sits in its main content region rather than in the surrounding furniture. Why it matters When the main region is a small slice of the page, what is pulled out is mostly menus and boilerplate. What we found on this page main content is 7% of the page's text; the shared furniture around it dominates what is read out The evidence, taken from the page as served How much of this page is its own content
Counted from the page as served, before any script runs. The rest is the menus, header and foot-of-page text that appear on other pages of the site as well.
Why it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: most of the page's text sits in its main content region rather than in the surrounding furniture. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 3 out of a possible 5, because it is one of the checks that decide how cleanly content can be read once reached, so it carries a middle weight in the figure for this item. Why it moves the misinformation reading This failure is a real and common route to a wrong answer for the content it affects, so it raises the misinformation reading for this item. Where an item carries more than one such failure, the readings compound and the item moves up the scale. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||
| MS08 | fail | 7 link wording(s) are used for more than one destination, so the same words point at different pages: โaboutโ, โmicrosoftโ, โmicrosoft 365โ and 4 more; the links are listed in the view | |||||||||||
What we check Links that share exactly the same wording on one page while pointing at different destinations. What good looks like Links that share the same wording lead to the same destination. Why it matters The wording no longer settles the target, so the wrong one gets followed at the point where the choice matters. What we found on this page 7 link wording(s) are used for more than one destination, so the same words point at different pages: โaboutโ, โmicrosoftโ, โmicrosoft 365โ and 4 more; the links are listed in the view The evidence, taken from the page as served Links that share the same text but point to different destinations, as served
<a id="shellmenu_0" class="c-uhf-nav-link" href="https://www.microsoft.com/microsoft-365" data-m="{"cN":"CatNav_Office_nav","id":"n1c6c3c1m1r1a1","sN":1,"aN":"c6c3c1m1r1a1"}">Microsoft 365</a><a id="shellmenu_4" class="c-uhf-nav-link" href="https://www.microsoft.com/en-us/store/b/business" data-m="{"cN":"CatNav_Deals_nav","id":"n5c6c3c1m1r1a1","sN":5,"aN":"c6c3c1m1r1a1"}">Small Business</a><a id="shellmenu_8" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/store/apps/windows?icid=CNavAppsWindowsApps" data-m="{"cN":"GlobalNav_More_Software_WindowsApps_nav","id":"n1c2c7c2c1c7c3c1m1r1a1","sN":1,"aN":"c2c7c2c1c7c3c1m1r1a1&quoโฆ<a id="shellmenu_13" class="js-subm-uhf-nav-link" href="https://products.office.com/en-us/microsoft-teams/free?icid=SSM_AS_Promo_Apps_MicrosoftTeams" data-m="{"cN":"GlobalNav_More_Software_Microsoft Teams_nav","id":"n1c7c7c2c1c7c3c1m1r1a1","sN":1,"aN":&quโฆ<a id="shellmenu_14" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/edge" data-m="{"cN":"GlobalNav_microsoft edge_nav","id":"n1c8c7c2c1c7c3c1m1r1a1","sN":1,"aN":"c8c7c2c1c7c3c1m1r1a1"}">Microsoft Edge</a><a id="shellmenu_17" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/store/b/xbox?icid=CNavDevicesXbox" data-m="{"cN":"GlobalNav_More_PCAndDevices_ShopXbox_nav","id":"n1c3c8c2c1c7c3c1m1r1a1","sN":1,"aN":"c3c8c2c1c7c3c1m1r1a1"}">Shoโฆ<a id="shellmenu_22" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/p/xbox-game-pass-ultimate/cfq7ttc0khs0?WT.mc_id=CNavGamesXboxGamePassUltimate" data-m="{"cN":"GlobalNav_Products_DevicesAndXbox_XboxGamePassUltimate_nav","id":"n1c2c9c2c1c7c3c1m1r1a1","sNโฆ<a id="shellmenu_23" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/p/xbox-live-gold/cfq7ttc0k5dj?WT.mc_id=CNavGamesXboxLiveGold" data-m="{"cN":"GlobalNav_Products_DevicesAndXbox_Xbox Live Gold_nav","id":"n1c3c9c2c1c7c3c1m1r1a1","sN":1,&quoโฆ<a id="shellmenu_24" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/store/b/xbox?icid=CNavDevicesXbox" data-m="{"cN":"GlobalNav_Products_DevicesAndXbox_XboxAndGames_nav","id":"n1c4c9c2c1c7c3c1m1r1a1","sN":1,"aN":"c4c9c2c1c7c3c1m1r1a1&qโฆ<a id="shellmenu_26" class="js-subm-uhf-nav-link" href="https://www.microsoft.com/en-us/store/games/windows?icid=TopNavWindowsGames" data-m="{"cN":"GlobalNav_More_Entertainment_WindowsDigitalGames_nav","id":"n1c6c9c2c1c7c3c1m1r1a1","sN":1,"aN":"c6c9c2c1c7โฆWhy it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: links that share the same wording lead to the same destination. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 3 out of a possible 5, because it is one of the checks that decide how cleanly content can be read once reached, so it carries a middle weight in the figure for this item. Why it moves the misinformation reading This failure could contribute to a wrong answer in some cases, so it raises the misinformation reading for this item. Where an item carries more than one such failure, the readings compound and the item moves up the scale. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||
| MS10 | fail | the page's first heading is not its top-level heading, so the structure starts part way down | |||||||||||
What we check A page's headings start at the top level and step down without skipping a level. What good looks like The page's headings start at the top level and step down without skipping a level. Why it matters Content under a skipped level has no clear parent section, so structure taken from the page misplaces its text. What we found on this page the page's first heading is not its top-level heading, so the structure starts part way down The evidence, taken from the page as served The page's heading outline, in document order (a jump in level is marked)
H2 Your current User-Agent string appears to be from an automated process, if this level jumped
Why it reads as a failure The result is set by what was measured on this item, quoted above, and not by an opinion of it. It reads as a failure because the standard was not met: the page's headings start at the top level and step down without skipping a level. What it does to the figure This check counts toward the readiness figure for this item, at a weight of 3 out of a possible 5, because it is one of the checks that decide how cleanly content can be read once reached, so it carries a middle weight in the figure for this item. Why it moves the misinformation reading This failure could contribute to a wrong answer in some cases, so it raises the misinformation reading for this item. Where an item carries more than one such failure, the readings compound and the item moves up the scale. What this result does not say This says what was found on this item at the time of assessment, and nothing beyond it: it is not a statement about the rest of the estate, and it does not judge the quality of the content itself. | |||||||||||||
No PDF documents were part of this assessment.
This report is Stage 1, Foundations: each automated test the engine can run without human input, so there is a usable result at the first stage. Governance (owner-confirmed truth) and Visibility (how AI agents find the estate) are later stages and are shown greyed above.
What was assessed. 1 pages were assessed, selected from 3 reviewed using the site's own signals of importance (its navigation, homepage links, most-linked pages, sitemap, and any llms.txt file), and the first 0 PDF documents found were assessed separately. The industry in the header is classified from the site's own content. The traffic classification comes from a recognised top-sites list or a connected traffic provider; it reads NA when the domain is not connected to a traffic source.
Header identity signals. The regulated sector and listed company values are inferred from the same crawled content, and shown here so the header can stay to the answer alone. Regulated sector reads “None found”: no regulator statements, and the established sector carries no statutory regulator. Listed company reads “Not established”: no clear public-listing indicators in the sampled pages.
AI readiness is the weighted share of checks that passed, reported separately for pages and for PDF documents because each is reached and corrected differently. Grade A checks decide whether content can be reached and read at all; grade B whether it is understood correctly; grade C support reliability. A measured score is scaled into a ceiling when an access gate binds it (for example the site blocking AI crawlers at its edge): content that cannot be reached is not partially ready. Scores never read exactly 25, 50, 75 or 100, because those are buckets, not measurements.
Likelihood of misinformation is a band, given as a worst case (the highest any single item or estate-wide finding reaches) and a typical position across the pages or documents. Only checks whose failure is a direct route to a wrong answer carry a band; the rest affect readiness only.
| Band | Range | Meaning |
|---|---|---|
| Likely zero | 0-5% | No failing misinformation-bearing checks. |
| Very little | 6-25% | Unlikely to cause wrong information. |
| Likely | 26-50% | Could contribute to wrong information in some cases. |
| Very likely | 51-75% | A real and common route to wrong information. |
| Extremely likely | 76-100% | A frequent and direct cause of wrong information. |
Of the register's 187 checks, 61 ran automatically in this Foundations stage. 64 are governance questions for the next stage. The remainder need organisation-supplied data or an external service; each check that did not run is listed in the exports.
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